Enough

All honda has done is imitate RE and endorse its ideology of classic leisure motorcycling. Jawa / Yezdi - Classic Legends. Jawa started their campaign with a ...

The messaging needs to be about lifestyle, pride of ownership and also about community. And for a couple of generations in the past, the Bullet was the epitome of motorcycling, the constant police and army orders for them adding an aura. The competition has barely been in the market for a couple of years now, while RE has had a long time to dig itself comfortably into the minds of the average Indian and prop itself up to Rajnikanth levels of glorification. While the RE horror stories of the past are absolutely true, the new generation of RE products has top-notch build quality and design, on par with global competition if not better. Tinkering around and living with its constant quirks is joyfully accepted as a rite of passage to belong in the club. The bikes themselves didn't even compete for a long time in terms of power output and handling for the asking price. The engine tuning, the handling character and the overall confidence of the package still have me a bit smitten. The weight balance across the chassis hides the 180 kgs well and handles confidently, the smooth throttle-drivetrain response is a joy, the engine while not as luggable as an RE is still a very easy thing to live with, and the build quality certainly looks better than RE. The Jawas have been more agile and more responsive than the RE Hunter about whose supposed agility a lot of noise was made. The way the concept of Dominar was communicated to its prospective customers was horrendous. The engine on Jawa/Yezdi is not as refined as on mojo. They also got the silhouette of the Jawa Jawa bang on when you compare it with the original one.