Cathay Pacific

The Boeing 777-9 jets are still several years away, but Cathay's next-gen suites and seats are already taking shape.

“Demand for first class falls into three segments,” he explained. However, nothing of substance has surfaced. This spanned from Singapore Airlines’ Boeing 747 first class to the Boeing 777 first class and business class upgrades of 2013... Under the heading of “Creating the future of Cathay Pacific’s inflight experience” the page confirms “We have partnered with Cathay Pacific to design and develop their next generation of aircraft cabin interiors.” [a page on JPA’s website](https://jpadesign.com/product/cathay-pacific/) lists one of the firm’s current and “Confidential” projects as “Cathay Pacific – Future aircraft cabins.” What we do know is that development of the Cathay 777X first class suites and business class seats is underway, and it appears that feted firm JPA Design will be behind the next-generation products. [previously reported](https://www.executivetraveller.com/news/cathay-pacific-boeing-777-9-first-class-concept) by Executive Traveller, Cathay Pacific entertained a series of first class concepts as far back as 2014 which could have ended up on both the Boeing 777-300 and 777-9 fleets. Cathay Pacific’s latest business class seat on the Airbus A350 is an improved version of the original Airbus A330 and Boeing 777 design (codenamed FB2) from 2011. “There is a personal demand for first class, by very wealthy individuals, and that market is quite buoyant, and first class is also part of the reward program for a lot of people.” There’s still some years to go before Cathay takes delivery of its first 777-9, but we’re here to keep you up to date with the latest news on the Cathay Pacific Boeing 777X, including what’s planned for the all-new 777X first class and business class. As to how many first class suites the Cathay 777x would have – the same count of six as the Boeing 777-300ERs, or more, or even fewer – “we’re working through that” by studying demand trends, Hogg said at the time. But Cathay faces similar challenges as other airlines which were relying on the Boeing 777-9 to launch a next generation of first and business class: the risk of their current current products falling behind in what’s always been a hyper-competitive market.